ST London Eyematic 24Hrs Creamy Eyeshadow 1.4gm

Creamy Eye Colour That Stays Put

ST London Eyematic Creamy Eyeshadow turns eye makeup into a quick pencil-style step. Its creamy stick lays down highly pigmented colour with visible shine, making it easy to create concentrated lid colour without reaching for a separate powder shadow and brush.

The formula is waterproof and smudge-proof, then stays in place through the day once set. A built-in sharpener at the base keeps the tip more precise when you want cleaner placement around the eyes. This makes Eyematic especially appealing if you are looking for a cream eyeshadow stick, waterproof eyeshadow or high-pigment eye colour that travels easily.

Who Will Prefer a Shadow Stick Over Powder?

The stick format suits quick makeup routines, travel and anyone who prefers applying colour directly to the lid. It also gives you more control over placement than a loose or pressed shadow.

The shade range includes wearable neutrals alongside metallic and stronger colour options, so the exact depth and shine depend on the selected shade.

Eye Colour Profile

• Size: 1.4gm
• Format: Cream eyeshadow stick
• Pigment: High
• Finish: Colour with shine
• Wear: All-day
• Waterproof: Yes
• Smudge-Proof: Yes
• Built-In Detail: Sharpener at the base